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It’s got to be a VIVA wine: with the Falstaff VIVA wine guide to the most beautiful wine-growing regions in Austria

  • The exclusive wine guide will be available at all OMV filling stations with VIVA world of indulgence in Austria from today 
  • The free Falstaff VIVA wine guide is a wine-buying handbook which provides a colorful overview of domestic and international wines 

Vienna, April 10, 2012. When two experts in fine living come together, only good things can come of it: a world-class wine guide that accompanies motorists on journeys through the best wine regions in Austria. This handy guide will turn every car journey into an oenological voyage of discovery and is now available in around 180 VIVA worlds of indulgence throughout Austria. 

OMV filling stations with a VIVA world of indulgence are places where you’ll find good service, top quality and all you will need to enjoy a pleasurable and relaxing break from driving. The large range of convenience goods available includes tasty snacks and refreshments, gifts, chocolates and flowers. Top wines from the VIVA wine shop are also perfect for small or last minute gifts on every occasion. Expert wine editors from Falstaff have recently reviewed 45 different wines from the selection and their recommendations have been brought together in the Falstaff VIVA wine guide.

Wine guide with added value
Featuring over 60 pages, the Falstaff VIVA wine guide provides a comprehensive overview of wine regions in Austria and lists domestic varieties of grapes. A small but excellent reference section provides an overview of international wines from France and Italy, listed under red, white, sweet and rosé wines. In addition to the wine reviews, there are also practical recommendations on which wines are best to serve with certain foods. This makes the handheld guide an ideal travel companion on both short and longer car journeys. The guide is available for free while stocks last. Customers will also receive the free Falstaff VIVA wine guide when they purchase the exclusive edition of the Falstaff Restaurant guide 2012 for EUR 9.99 in any VIVA world of indulgence.

Expert partners
Falstaff is the largest Austrian wine, gourmet and travel magazine and is therefore, unquestionably the first port of call for all discriminating connoisseurs. OMV and VIVA also place strong emphasis on indulgence, and this is reflected in the entire range which meets the highest quality standards. Harald Joichl, head of OMV’s filling station business in Austria and Germany commented: “We are particularly proud of our wine range - and rightly so as it has been closely reviewed and approved by Falstaff experts.”

Top service with top tips
Joichl added: “service is as important to us as quality, this is a belief that we also share with Falstaff. Falstaff is therefore precisely the right partner for the wine guide, which offers much more than a list of the best wines.” Falstaff publisher Wolfgang Rosam agrees with this view. The booklet also includes top tips from the latest Falstaff Restaurant guide 2012 and a selection of the best restaurants in the different regions of Austria. Wolfgang Rosam explains: “ 17,000 highly motivated Falstaff Gourmet club members regularly assess restaurants on the following criteria: food, service, wine, beverages and ambience. This means that Falstaff provides the largest overview of the domestic restaurant scene as well as suggestions for visiting restaurants on the spur of the moment. This provides opportunities for people to find a new favorite restaurant.”

Background information:

OMV Aktiengesellschaft
With Group sales of EUR 34.05 bn and a workforce of 29.800 employees in 2011, OMV Aktiengesellschaft is one of Austria’s largest listed industrial companies. In Exploration and Production, OMV is active in two core countries Romania and Austria and holds a balanced international portfolio. OMV had proven oil and gas reserves of approximately 1.13 bn boe as of year-end 2011 and a production of around 288,000 boe/d in 2011. In Refining and Marketing, OMV has an annual refining capacity of 22.3 mn t and as of the end of 2011 approximately 4,550 filling stations in 13 countries including Turkey. In Gas and Power, OMV sold approximately 24 bcm of gas in 2011. In Austria, OMV operates a 2,000 km long gas pipeline network with a marketed capacity of around
101 bcm in 2011. With a trading volume of around 40 bcm in 2011, OMV’s gas trading platform, the Central European Gas Hub, is amongst the most important hubs in Continental Europe. OMV further strengthened its position through the ownership of a 97% stake in Petrol Ofisi, Turkey’s leading company in the retail and commercial business.

Sustainability
OMV is a signatory to the UN Global Compact, and an active supporter to the values enshrined in its Code of Conduct. These include a strong sense of responsibility towards the social and natural environment, especially in economically weak regions. OMV continuously addresses economic, environmental and social issues related to its business in a responsible manner. The company reports on its activities in a sustainability report in accordance with the Global Reporting Initiative Guidelines.

FALSTAFF
Falstaff is Austria’s most prominent gourmet publishing brand. What began 30 years ago with the launch of Falstaff Magazine is now a complex and modern brand that communicates pleasure, wine, dining and travel under publishers Angelika and Wolfgang Rosam. The Austrian Falstaff Magazine is the company’s flagship title with a readership of 160,000 (ÖAK, CAWI 2011) and eight issues a year. The magazine is accompanied by wine and restaurant guides, the Salzburg festival edition, the Falstaff Junior special edition, Falstaff Gourmet club with its 17,000 members, and numerous Falstaff events. A free Falstaff app allows you to search for restaurants when out and about, and also enables you to rate them for the restaurant guide. Falstaff also has an online presence at www.falstaff.at, where it provides regular news updates. And thanks to its 7,000 contacts, the company’s Facebook page is one of the strongest fan pages in the wine and gourmet publishing sector in the German-speaking region. Speaking of which, a separate issue of the magazine has also been published in Germany since September 2010. For more information please visit www.falstaff.at

Images are freely available for publishing purposes, with Falstaff to be used as the photo credit.