#EnergyforArt at the Leopold Museum – that was the Leopoldi Day 2021

On November 15, 2021 OMV enabled the exclusive opening of the Leopold Museum free of charge for everyone on this year’s Leopoldi-Day.
Leopoldi-Day - the day of Saint Leopold, national patron saint of Vienna and Lower Austria and national patron saint of Austria - is traditionally a day off in Vienna and Lower Austria. This year it is also a special holiday at the Leopold Museum: OMV and Leopold Museum are inviting everyone, under the motto #EnergyforArt to visit the museum free of charge and to use the multifaceted and free educational program.
Free enjoyment of art for the whole family, supported by OMV
Hourly tours through the three current exhibitions, an open studio for children aged 6-12 and special workshops for children and youth groups with different thematic focuses invited various families, children, young people and childcare facilities to spend the day at the Leopold Museum.
Program
Guided tours for adults
The following guided tours were offered every hour for young people and adults
- Vienna 1900. Birth of Modernism
- The Schedlmayer Collection. A Discovery!
- Ludwig Wittgenstein. Photography as an analytical practice
LEO children's atelier and OMV surprise gift "Circle, Square and Triangle"
Artists such as Emil Orlik, Gustav Klimt, Koloman Moser and Fanny Harlfinger-Zacukka used geometric shapes playfully in their works of art. In the Schedlmayer collection, the children had the opportunity to commonly search for circles, squares and triangles. Inspired by this, we gave the children’s the opportunity to let their inspiration flow and to use the shapes for themselves in the open LEO children's studio - made out of paper and in color.
Workshops for children's groups and youth program
"Gustav Klimt and his time" for children between the ages of 6 to 10 years
Together, the participants went on a walk through Gustav Klimt's Vienna. They learned about Vienna's Ringstrasse, met the painter Hans Makart and visited an exhibition of well-known landscape painters. Gustav Klimt's pictures impress the viewers by the way the people and ornaments, and his landscape pictures make the viewer dream of summer. Inspired by his works, the participants in the studio transformed various motifs into “Gustav” ornaments.
“I am I” for young people between the ages of 10 and 14
From many of the art pieces in the collection in the Leopold Museum artists look at the viewers. Do this art pieces also reveal something about the personality, desires and thoughts of the respective person? Together, the participants looked at works of Egon Schiele and Gustav Klimt, among others to analyze and discuss what they see in the art pieced. Back at the studio, the participants created their own self-portrait with the question in mind: What picture do you have of yourself? What does your picture reveal about yourself?
Instagram raffle: Become Egon Schiele
There was also a special raffle on Instagram as a highlight. For this, the artist Maximilian Prag developed his own Instagram filter, which transformed the users into “Egon Schiele” under the title “Become Egon Schiele”.
The main prize for the raffle included an exclusive tour through the Leopold Museum and various OMV Value Cards.
We are already looking forward to the Leopoldi Day 2022 with a new varied program for all visitors.